The B2B marketing automation agency that routes every lead in minutes, not days

Yes. We build the automation around the CRM you already use: lead enrichment, routing, scoring, deduplication and sync with your email and ad tools. We do not ask you to switch CRM. The first step is a short audit of where leads stall between form fill and first sales touch.

An email tool sends messages. The agency work is the plumbing around it: events from your product, routing rules, data syncs and monitoring on n8n, so campaigns and reports run from one clean source instead of exports.

Yes. Agency-side workflows such as client reporting, content briefs, approvals and campaign data pulls are a common first build. See our page on AI for marketing agencies for examples.

A focused build like lead routing starts in the low four figures and ships in one to two weeks. Full marketing ops systems spanning lead flow, lifecycle, and reporting typically run four to eight weeks and are scoped after the audit, because the honest driver is how many tools your stack spans and how clean your CRM data is today.

Use them; they are good at what they cover, and we build with them rather than around them. They stop at their own walls: they cannot orchestrate across your whole stack, dedupe between systems, or run AI steps with review queues. If your needs genuinely fit inside one tool, we will tell you that on the call and save you the engagement.

Drafting, yes, where it helps: variants, personalization, and repurposing. Publishing, no. Everything AI writes passes a human review queue before it touches your audience. We build the queue into the workflow so review is a click, not a chore.

Almost never. The whole approach is building connective tissue between the CRM, email platform, ad accounts, and analytics you already pay for. If something in the stack is genuinely the problem, we will say so, but replacing tools is the last resort, not the pitch.

Every build ships with its own metric wired in before launch: speed-to-lead, campaign send accuracy, hours removed from content ops. We instrument with PostHog and your existing analytics, and you see the numbers we see.

Ask what they build versus what they resell. A marketing automation agency should show real API integrations, deduplication and monitoring on lead flow, a human review step on anything AI drafts, and case studies with verifiable numbers, not a slide deck of a platform's own features. If they cannot explain what happens when an upstream API changes, that is the gap that breaks your pipeline later.

In-house makes sense once your marketing ops backlog is large enough to keep someone busy full time on integrations and monitoring. Most B2B and SaaS teams are not there yet, so an agency build for the initial lead routing and lifecycle systems, followed by a maintenance retainer or an in-house hire once the workload justifies it, is usually the lower-risk path.

AI does specific jobs inside the system, not the whole job: scoring and classifying leads by real signal instead of a static point scale, personalizing outreach at a depth templates cannot reach, and drafting content and campaign variants. Every one of those outputs passes a human review queue before it reaches a customer. That is different from a platform pitched as AI-powered that auto-sends without a person in the loop.

No. HubSpot and Marketo partner agencies are good at configuring those specific platforms, and if that is genuinely all you need, hire one. We are engineers who build the plumbing between whatever platforms you already run, including HubSpot or Marketo, so the automation is not capped at what one vendor's workflow builder can do.

A B2B marketing automation agency builds the systems that move leads and campaign data between your tools without manual work. That means enrichment, scoring and routing of inbound leads, lifecycle emails triggered by product events, and reporting synced from ad and analytics platforms. We build on n8n and your existing CRM, with monitoring so the flows keep running after launch.

The first automation, usually lead routing, goes live in one to two weeks. A full marketing ops system covering lead flow, lifecycle triggers, content ops and reporting typically takes four to eight weeks. We ship one flow at a time in order of value, so you see a working result before the larger system is finished.

n8n for orchestration, the Claude API for scoring, classification and drafting, PostHog for product events and measurement, and Supabase when a flow needs its own data store. Around that sits the CRM, email platform and ad accounts you already run. We connect to them through their APIs rather than asking you to migrate.

Every flow ships with retries, deduplication and failure alerts, so a timed-out API call or a malformed lead gets caught instead of silently dropped. After launch your team gets a runbook and a working session. If you would rather not own that, a maintenance retainer has us watching the monitors and handling API changes.

It is 30 minutes. We trace one lead and one campaign through your current stack, find where hours and data leak, and tell you which fixes are worth automating and which are not. You leave with a short priority list. If your needs fit inside one tool you already own, we say so and you skip the engagement.

Teams without consistent lead flow, teams that want AI to publish without human review, and teams about to replace their CRM or email platform. In the first case there is nothing to route yet. In the second we will not build it. In the third, migrate first, then automate, or you pay for the same plumbing twice.

Yes. Our marketing operations automation case study reports 95% of tasks automated, and it is linked on this page. We publish only results a client build actually produced. On the audit call we will tell you which parts of that build apply to your stack and which do not.